Embedding keywords into Flash

I didn’t think this was possible, but a new clients has asked if it is possible. I have heard that making flash files searchable / able to be index was something that might happen now or in the future.

Does anyone know?

quote

There is nothing you can do to a Flash movie itself to make it searchable or findable in the normal Web sense. It’s as opaque to normal Web search as text in a photo would be.

Google has announced a number of different initiatives to try to index the text content of Flash movies, but most of the things I’ve read about this effort are not that optimistic that Flash — however relevant to the topic of search — will ever perform within an order of magnitude of HTML text about the same topic.

You could try adding some text inside the object tag of the Flash movie — I don’t know how you would do that in Freeway, but you could do it in a text editor and do a little a/b test of it. Something like this:

    <object classid="..." codebase="..." width="123" height="456" id="foo" align="middle">
    <param name="movie" value="..."/>
    <param name="quality" value="high"/>
    <param name="bgcolor" value="#FFFFFF"/>
    <embed src="..." quality="high" bgcolor="#FFFFFF" width="123" height="456" name="foo" align="middle" type="..." pluginspage="..."/>
    <p>A bunch of text content here. This might be seen by 
    browsers that don’t have Flash installed or maybe by
    search engines. It’s worth a try, anyway.</p>
</object>

Walter

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Thank you Walter. As always.

Nathan Garner

http://www.austinwellsdesign.co.uk

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FW5 Pro | MacBook Pro | Snow Leopard

On 17 Aug 2010, at 02:38, waltd wrote:

There is nothing you can do to a Flash movie itself to make it searchable or findable in the normal Web sense. It’s as opaque to normal Web search as text in a photo would be.

Google has announced a number of different initiatives to try to index the text content of Flash movies, but most of the things I’ve read about this effort are not that optimistic that Flash — however relevant to the topic of search — will ever perform within an order of magnitude of HTML text about the same topic.

You could try adding some text inside the object tag of the Flash movie — I don’t know how you would do that in Freeway, but you could do it in a text editor and do a little a/b test of it. Something like this:

<object classid="..." codebase="..." width="123" height="456" id="foo" align="middle">
<param name="movie" value="..."/>
<param name="quality" value="high"/>
<param name="bgcolor" value="#FFFFFF"/>
<embed src="..." quality="high" bgcolor="#FFFFFF" width="123" height="456" name="foo" align="middle" type="..." pluginspage="..."/>
<p>A bunch of text content here. This might be seen by 
browsers that don’t have Flash installed or maybe by
search engines. It’s worth a try, anyway.</p>
</object>

Walter

quote